Meet the Millennials

So who are the millennials? The 15-million UK residents who, give or take a year or two, have only ever known adult life in the 21st century. Sadly, I’m not included. However, I have been interviewed by Visit England for an article about how I target this group with my marketing here at Burlton Cottages. In summary… Online booking facilities, mobile friendly website, engaging information on our website, complimentary Wi-Fi, active social media presence, flexible length of stays, excellent quality (good showers, comfy beds and sofas are a must) with an added sense of value (complimentary tea, coffee, cake/biscuits on arrival).

I would argue that all of the above are becoming increasingly important for pre-millennials too – like me!

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